Seeing (RED)

I'm sure most of you have heard of or seen (RED) products at your favorite stores, but for those of you who don't know about this great organization, you will now! (RED) teams up with different brands to create products that are you guessed it (RED). Up to 50% of their profits go to the Global Fund to support HIV and AIDS programs in Africa. The products they sell include everything from electronics to books to clothes and shoes. They also have amazing concerts by artists like The Veronicas and Katy Perry. So far they have raised $150 million, impacting the lives of 5 million people. Isn't that amazing? You can do your part by donating or buying a (RED) product. While you're there you can also sign up for a newsletter that will keep you up to date on products and events.


Happy Saturday! Have a great weekend y'all!

4 comments:

firepages said...

I've definitely heard about this. This is for such a good cause. Absolutely worth checking out. Have a good weekend Anaiz!

Cafe Fashionista said...

I think The Gap did a RED Project a few years back - I adored it. What a fabulous charity!! :)

Leah said...

Oh this is so cool! Thanks for sharing this!

Luvs!

Maddy said...

I haven't heard of the (RED) campaign in a while, but I remember their collaboration with GAP and Apple :) BTW - Love the new blog layout! It's wider posts (and you could probably post bigger pictures too! Looks great :o)